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The program helps position students to be excellent job prospects with great earning potential and provides a unique, market-relevant combination of a comprehensive business education with real-world applications.
The Bachelor's in Business Administration helps provide a solid foundation for any business professional. The curriculum provides an in-depth study in business, management and marketing and gives students a strong foundation for continued studies, should they wish to advance their business education in the future. Concentration courses include:
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Business Management. A course with an emphasis on the challenges facing today's managers in a global business environment.
- Marketing Management Concepts. This course focuses on the planning, implementation, control and evaluation of marketing strategies.
- Human Resource Management. This class covers principles, policies and practices as they pertain to the role of an HR professional to enhance productivity within an organization.
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